Gökhan Aydın

Gökhan Aydın received his MBA from Koç University in 2001 and Ph.D. in Management Engineering from Istanbul Technical University in 2009. He worked for more than ten years in corporate finance, business development, product management and marketing management in leading brands of Turkey. He started his academic career in 2013 by lecturing on various classes in graduate and undergraduate programmes. He is currently employed as an Associate Professor at Istanbul Medipol University and giving lectures on Digital Marketing, Brand Management, Services Marketing and Operations Management. In addition, he is working as an independent management consultant on strategic marketing, brand management and retail management projects. His research interests include digitization, online consumer behavior, mobile apps & mobile payment services.


